Affiliate Program

Join the Ken Howells affiliate programme and grow with us. We partner with publishers, streamers, affiliates and marketing partners across Canada to bring more players to our platform. We focus on practical, transparent cooperation and provide the tools and support partners need to convert traffic and build steady revenue.

Programme purpose

Our affiliate programme is built to create measurable, long-term value for both parties. We work with partners who drive traffic and engagement across multiple channels. The aim is straightforward - deliver qualified players, track performance accurately and reward successful partnerships on clear commercial terms.

Partnership benefits

Partners get access to tailored onboarding, regular performance updates and a library of marketing materials that are easy to use across sites, streams and social channels. We support localised messaging for Canadian audiences and offer flexible arrangements so partners can align promotions with their own channels and audience preferences.

Commission structure

We provide flexible commercial arrangements to suit different partner models, including recurring and one-off options. Specific payout details are agreed during onboarding and depend on traffic quality, conversion and long-term value. Exact commission terms are supplied in the partner agreement to keep expectations clear and avoid surprises.

Tracking and reporting transparency

Accurate tracking is central to how we work. Partners receive access to a secure performance dashboard and regular reports that show clicks, conversions and player activity. Tracking links and creatives are provided for easy attribution, and reporting is available on a cadence that fits your workflow. If questions arise, our support team will review data and clarify metrics promptly.

Marketing tools and support

We supply a practical suite of marketing assets, including banners, text links, landing pages and creative guidance for responsible promotional use. Assets are updated regularly so partners can match seasonal campaigns and local events. Onboarding materials and a dedicated support channel help partners get campaigns running quickly and troubleshoot common issues.

Long-term cooperation

We value steady, compliant partnerships and prefer to build relationships that grow over time. Performance reviews, joint optimisation and open communication are part of our approach. We expect partners to follow responsible gaming guidelines and promotional best practices to protect players and maintain a healthy partnership.

Contact

To learn more or apply, contact our affiliate team at [email protected]. We’ll respond with next steps and a brief overview of options based on your traffic profile.